Value of the Dog Diaper Product

1.  High profit potential

• High profits would be generated by a low wholesale price and a very good markup ratio, up to 3x-5x or better above the wholesale price, and also by the fact that the Dog Diaper is disposable, simple to manufacture and cost-effective

• Furthermore, high profits would result from a high volume of sales, mass merchandising and repeat business

2.   Size of the Market

The U.S. and worldwide markets are extremely large, stable and growing.

 3.   Innovative Product

 The Dog Diaper is a revolutionary breakthrough product, is novel, is a basic invention.

4.   Scope of the Dog Diaper in the Market

As the Dog Diaper is a breakthrough product, it creates a new market, it offers lead time, since the Dog Diaper is not currently available, it is unique, and it is the only actual dog diaper in the world that collects solid and fluid waste in separate  pouches away from the body of the dog.

 5.   Items Sold as "Doggie Diapers"

 Items sold as "doggie diapers" are not suitable to collect solid waste, even when they are advertised for this purpose, and as they are worn in contact with the dog's privates, dogs get dirty with the waste.

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